World Cup Glasses Design

Background

Project by Jebsen Group (Catering brand), to offer premium as a free gift to attract more customers in bar & restaurant during 2014 Brazil World Cup.

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Idea & Strategy

Low cost paper glasses in 32 designs created, with colourful & joyful art direction.  

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Result

• 10,000+ units with different restaurant logo

• Free distribution in 50+ bar & restaurant.

• attract 10,000+ customers