​Resorts World At Sea Plus Points Membership Redemption Program

Background

Plus Points is a new membership point accumulation program to be used for spending and reward redemption, including dining, shopping and more.

​

Idea & Strategy

Simple and dynamic style with clear infographic

• Simple and clear animation for introduction

• Leaflet and Tentcard

​

Result

• 100,000+ new join members,

• 20%+ business growth,

• 10,000+ reward redemption